Why content marketing is print’s biggest threat and greatest opportunity
Digital content, created by brands and distributed for free, is impacting all forms of print media.
Discover how the rise of content marketing is also creating opportunities for print and learn the three keys to winning and retaining print clients.
Dan Davey, Founder and CEO, Progressive Content
Dan is a passionate believer in the power of quality content marketing. Having worked in the industry since 1997, Dan founded Progressive Content (formerly Progressive Customer Publishing) in 2010. Since launching, the agency has swiftly grown to sit within the top 15 content agencies in the UK.
Combining cutting-edge technology with a highly successful print portfolio, it now has 75 staff and has firmly established itself as one of the UK’s leading and most innovative B2B content marketing agencies,
Before setting up the agency, Dan was a board director at Cedar Communications and a senior director at Redwood. He has worked with leading blue-chip clients including: RBS, ICAEW, REED Global, KPMG, Cisco, British Airways, Reuters, Tesco, Nikon, TUI and Santander.