A Print Solution to a Digital Problem
Digital marketing has grown strong on disrupting traditional marketing channels. However a need for accountability, new data regulations and privacy concerns mean that now it is digital that is about to be disrupted. And while marketers might perceive that digital problems require digital solutions, in reality new-fangled print media has a lot to offer in answering their most common challenges.
Mark is responsible for ensuring the growth of Whistl’s door drop business. Prior to becoming Managing Director, Mark occupied several key sales roles at the company, which he joined in 2003. Following an acquisition in 2021, Mark is also a Director of Relish agency who specialise in sampling via e-commerce packages. Before working at Whistl Mark spent 10 years seeing the world in the travel and leisure industry and has lived and worked in Santa Barbara, Boston, Amsterdam and Barcelona.
Mark is President of ELMA (the European Letterbox Marketing Association), sits on the DMA Print Council and the Board of JICMail and speaks regularly on the door drop industry both in the UK and across Europe. Mark is married with a daughter aged 15 and a ten year old son and lives in Oxfordshire. He still enjoys travelling, writing and squash.