• 2nd November 2021

  • 21/09/2021

Newsbrands: The Power of Print in a Multimedia World

Newsbrands: The Power of Print in a Multimedia World

Newsbrands: The Power of Print in a Multimedia World 1024 1024 Power of Print

While print circulations have undeniably declined, the latest audience data shows the overall reach of newsbrands is greater than ever, with consumers hungry for trusted sources of news and information. Combining print with digital creates a powerful multi-platform offering for those looking to connect with their audiences in a highly trusted and engaged environment. News Media Association CEO, Owen Meredith, will talk about effectiveness, reach and intrinsic value of print media, and how attention rich environments such as newspapers provide a uniquely powerful tool for story-telling, brand building and campaigns.

Owen is chief executive of the NMA, he was appointed in July 2021. Previously CEO of the Professional Publishers Association, Owen has a wealth of experience in the media sector. He held a number of roles at the magazine and business media trade body prior to being appointed CEO, primarily overseeing public affairs. He stood as a parliamentary candidate in the 2017 General Election, narrowly missing out on being elected MP for Newcastle-under-Lyme.

Owen sits on industry boards including the Advertising Association, World Association of Newspapers and News Publishers, Advertising Standards Board of Finance, and News Media Europe.

The seminar brings together 9 leading experts from across the spectrum of print, publishing and paper-based packaging to share their take on what the future holds. The seminar will comprise of 2 sessions, a morning session (9:30am – 11:30am) and an afternoon session (2:00pm – 4:00pm).

This is a FREE to attend event – register for your place NOW!

Download the event programme.

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